5 Effective Ways To Monetize Your Blog
Updated: May 15, 2021
Is it possible to make decent money from blogging?. Many people ask this question quite frequently especially the ones who are new to the world of blogging. The answer to this is "Yes", you can if your blog has some 10,000 or more unique monthly visitors but if you are new to the world of blogging or have very fewer visitors on your blog then it will be a very difficult task to achieve.
When you are just a newbie blogger, it may look like one of the most frustrating and taxing things to do. There will be so much content to consume, strategies to learn, and most importantly driving traffic to your blog. You will learn blogging is not as simple as you thought it would be. Not only is it difficult to generate traffic to a blog, but it's also pretty hard to monetize that traffic.
Most bloggers simply ignore some basic principle of blogging while trying to earn some money from their blogs which result in difficulty in earning anything. Therefore before we jump-start to talking about monetization, we want to address these principles of blogging which will be helpful in the monetization of your blog :
1) Quality Is Very Important: Always remember blogging is not about pushing out an enormous amount of content. Your content should be quality content. It should be well researched, detailed, and well written. Don't do half-ass content if you are thinking seriously about your blog monetization.
2) Create Engaging Content: Engagement is a very important parameter for the success and monetization of a blog. Is your content engaging enough for people to spend their time on it?. The more your audience engages with your content, the more chances they will be buying something from you or follow your monetization referrals.
3) Deliver Value To Audience: Your blog content should add value to your audience whether it's in terms of teaching them something or making them happy. Always take time to deliver value to your audience, they are your biggest assets. Create detailed and informative content that really helps your audience in figuring out things.
4) Maintain Focus: Your blog needs to be focused around the topic that you create content about repeatedly. Don't try to cover everything, just be focused on the themes and topic of your blog. People usually revisit the blogs that are focused and dedicated to their theme.
If you take some time in following these basic principles and invest in doing things the right way, you will be able to make money in the long run.
How to monetize your blog?
Well, there are tons of ways to monetize your blog, but we are looking into ways that are pretty effective. Here are 5 effective ways of monetization that will help you earn a decent income :
1) Sponsored posts and reviews
Making money with reviews and sponsored posts is one of the least common ways of monetizing, mainly because of the fact that to get sponsored posts and reviews, your blog need to have a solid reputation and a lot of traffic. With reviews and sponsored posts, you will be able to charge a company to write about their product or review it on your blog. You will introduce their product to your audience and share your opinion about it with your audience which might help the company in gaining new customers. It is more or less like influencer marketing but for people who like going into details. When featuring a product on your blog always make sure to give your honest opinion about it, you should not lose the trust of your audience for a few fast money.
As we already mentioned earlier, the only problem with sponsored posts and reviews is that your blog needs to have a lot of traffic and a solid online reputation. Therefore it may not be the best monetization strategy for you if you are just a newbie, but if you are a well-versed blogger you can definitely make some decent money.
2) Sell ebooks
Selling ebooks is comparatively a simple and easy way to make money from your blog. You can develop an ebook that resonated with the theme and content of your blog. For example, if you are teaching your audience about investment, it's quite possible that they will buy your ebook also. Ebooks are very easy to create and can be easily promoted directly through your own blog. You can also try to sell your ebooks through various other channels like Amazon etc.
3) Start a consulting business
There are times when people want more personalized experience than just reading a book or following a course, so they look for one on one consultation. Consulting is a proven monetization strategy followed by many bloggers who are able to use their skills and experience to help their audience problems.
The consultation strategy is not only for seasoned bloggers. You can also use it as your monetization strategy from the beginning because it's not just about the traffic you have, it's more about having the right type of audience. All you have to do is focus on writing content on the topics your audience cares about and connect with them on a personal level.
4) Start paid membership plan
The exclusive membership plan is quite a successful method of monetizing a blog. A membership plan allows your subscriber to have exclusive access to different types of monthly or yearly benefits. These exclusive benefits can be in the form of meetups, webinars, exclusive content, etc. A membership plan not only generates money for the blog but also create a tight-knit loyal audience for your blog.
You can create a membership plan for literary everything as long as your audience is dedicated and can afford the plan. If you have a dedicated audience and they are ok with paying, then you can easily start making a decent amount of money with only a few hundred members.
If you are wondering about creating and managing membership plans, then you don't need to worry there are already many options available in the market that can do that for you. For example, Learndash, Memberpress, Podia, Kajabi, etc.
5) Become a freelance blogger
If you are a blogger, then you already have the skills to become a freelance blogger. Companies are always looking for a blogger with relevant skillsets, that's why it is one of the easiest ways to make money from your blog if you are good in your niche. You might not be able to charge high rates in the beginning, but as you gain more credibility, you will be able to increase your charges. This doesn't mean that you need to charge below industry standards to gain customers.
The best part about freelance blogging is that you don't need to have a lot of traffic on your blog in order to start, the only important thing is your ability to create quality content. But that doesn't mean companies or people will just find your blog and hire you. You have to promote yourself. You can also try freelance marketplaces like Fiverr, Upwork, etc. Apart from searching for new freelance gigs, you should also take advantage of your own blog using techniques like SEO and inbound marketing to bring probable customers to your blog.
Nowadays it easier to start a blog, but still most bloggers struggle with monetizing their blogs. You have to understand that blogging alone is not going to generate money unless you can figure out a monetization strategy that works for your blog. You will need to have a good understanding of monetization strategy and willingness to work hard on them.
Reading this post can be your first step toward monetization of a blog, but remember there are many other ways to monetize your blog apart from these five ways. We hope this post provided some new insightful information to you and helped you in your blogging journey.
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